Calm Water Bathrooms

project details

The Brief

This client came to me through a referral from a previous customer, looking to develop a strong brand identity for a new venture branching off from their existing tiling company. With the business name already decided, they needed a logo and branding that would give their new enterprise a distinct yet cohesive identity while maintaining a connection to their original business. My goal was to bring their vision to life with a professional and impactful design.

The Design
Approach

With the business name Calm Water Bathrooms and its focus on high-end luxury bathrooms, I crafted a brand identity that embodies tranquility and sophistication. The color palette was carefully selected to evoke a sense of calm and relaxation, perfectly aligning with the brand’s essence. For the typography, I chose a font pairing that balances strength with elegance, reinforcing the brand’s premium feel. The icon was designed in a refined diamond shape—symbolizing both water and luxury—while incorporating curved lines to subtly represent the fluidity of water. The result is a brand that feels serene, sophisticated, and unmistakably high-end.

The Results

With the logo and branding finalized, I provided the client with alternate color variations of the logo within the brand palette, ensuring flexibility for different uses. To establish a strong online presence, I designed a Facebook header and social media post templates that seamlessly reflected the brand identity, incorporating the client’s own images of their beautifully completed bathrooms. The final result was a polished, professional brand presence—and, most importantly, a delighted client!

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